![](https://barrettolive.wpenginepowered.com/wp-content/uploads/2023/07/Avail-Hero-scaled.webp)
Avail Medsystems
Objective
Drive system demand with medical device companies globally via a brand refresh, new messaging platform—compelling value proposition and clearly differentiated offering—and help grow the new category of remote medical collaboration.
Scope
Brand & Go-to-Market Strategy
Visual & Verbal Identity
IA & UX
Website Design & Dev
Launch Campaign
![](https://barrettolive.wpenginepowered.com/wp-content/uploads/2023/07/Avail-Logo-scaled.webp)
![](https://barrettolive.wpenginepowered.com/wp-content/uploads/2023/07/Avail-Logo-Deconstructed-scaled.webp)
Symbols
![](https://barrettolive.wpenginepowered.com/wp-content/uploads/2023/07/Avail-Symbols-scaled.webp)
Color Palette
![](https://barrettolive.wpenginepowered.com/wp-content/uploads/2023/07/Avail-Palette.webp)
![](https://barrettolive.wpenginepowered.com/wp-content/uploads/2023/07/Avail-CAMTILT-1.gif)
Typography
![](https://barrettolive.wpenginepowered.com/wp-content/uploads/2023/07/Avail-Typography-scaled.webp)
Brand System
![](https://barrettolive.wpenginepowered.com/wp-content/uploads/2023/07/Avail-Home-Page.webp)
![](https://barrettolive.wpenginepowered.com/wp-content/uploads/2023/07/Avail-Brand-1-scaled.webp)
![](https://barrettolive.wpenginepowered.com/wp-content/uploads/2023/07/Avail-Brand-2-scaled.webp)
![](https://barrettolive.wpenginepowered.com/wp-content/uploads/2023/07/Avail-Brand-3-scaled.webp)
![](https://barrettolive.wpenginepowered.com/wp-content/uploads/2023/07/Avail-Brand-4-scaled.webp)
![](https://barrettolive.wpenginepowered.com/wp-content/uploads/2023/07/Avail-Brand-5-scaled.webp)
![](https://barrettolive.wpenginepowered.com/wp-content/uploads/2023/07/Avail-Brand-6-scaled.webp)
![](https://barrettolive.wpenginepowered.com/wp-content/uploads/2023/07/Avail-Brand-7-scaled.webp)
![](https://barrettolive.wpenginepowered.com/wp-content/uploads/2023/07/Avail-Brand-8-scaled.webp)