Juvo
Objective
In the words of founder Tanya Scott “This initiative will help drive sales in existing and future markets. The new branding will enhance the overall public perception and awareness. Identity will be crucial in creating a national brand. I want all audiences to quickly get a sense for our genuine, passionate, professional and fun “People First” culture.”
Scope
Naming
Brand Identity
Brand Guidelines
Website
Marketing Collateral
Environmental Graphics
The Solution
Juvo (previously Ed Support Services) is a leading provider of behavioral health services for individuals with autism and other special needs, their families, and their surrounding community.
Barretto-Co. created Juvo’s new brand which authentically represents the services, people and flavor of the east bay organization with goals of expanding nation wide. We were charged to develop the comprehensive campaign including naming, identity, website, marketing collateral, tradeshow presence, and brand guidelines.