Sungevity
Objective
A new kind of solar company democratizing clean energy by making it simple, efficient, and affordable for all homeowners to use solar power.
Scope
Visual Identity
Strategy: IA and UX
Website
Illustration & Infographics
The Solution
A new kind of solar company democratizing clean energy by making it simple, efficient, and affordable for all homeowners to use solar power.
Sungevity’s mission is to bring solar to the mainstream market and facilitate a 700-fold growth of the global PV installations by 2054. Steve and team were charged with evolving the brand for lifestyle consumption. Outcomes included increased lead generation from sungevity.com, a CRM mobile application, and an in-store solar, proprietary partnership with Lowe’s home improvement stores.