Workflow Quarterly

Workflow Quarterly


ServiceNow engaged Barretto-Co. with the goal of elevating the online experience, visual design, and layout of their thought leadership magazine Workflow™ Quarterly. In our second year of collaborative partnership, we were asked to pioneer and reimagine how the magazine might become a digital experience.


Publication Landscape Audit
Findings & Insights
Publication Design
New Digital Platform UX

The Solution

Immersing ourselves in a new digital publishing platform, we were able to transition the publication to online in one editorial cycle.

In close collaboration with the ServiceNow editorial, SEO, and IT teams, we successfully launched a reenvisioned digital experience with more engaging visuals and micro-interactions. View the online publication



The Typography

The Grid

The Work

The Transition to Web